Senior Manager - Creative Content Writing

ORGANIZATION: Leading MNC

LOCATION: Mumbai

EXPERIENCE: 7-15 Yrs

MANDATORY CRITERION/ PLEASE CHECK BEFORE APPLYING

- Should be managing a team in current role. Individual contributors are not considered.

- Should have experience in creative writing for 360-degree campaigns, especially the digital mediums.

- Solid understanding of social platforms and digital technology and can use it to create exciting engagement pieces

- Work experience spanning a variety of marketing touchpoints and creative disciplines including experiential, events, tours, product launches, partnerships, digital, content and social media and traditional above-the-line

- Flawless English writing/ grammatical ability, outstanding presentation, written and verbal communication skills

- Experience balancing the constraints of project timeline and budget managing projects of varying scale, audience, format and channel

ROLES AND RESPONSIBILITIES :

- Lead a variety of high visibility media and influencer programs designed to drive awareness, engagement, and brand equity

- Write or edit key company initiatives

- Direct and edit writing from agencies and other teams

- Maintain a high-quality bar for writing

- Ensure creative projects are delivered on time in accordance with the marketing schedule.

- Ensure content conforms to brand guidelines and quality standards.

- Obtain stakeholder buy-in on new complex or challenging ideas

- Translate briefs and objectives to creative briefs that inspire the creative team

- Lead internal review sessions and provide clear and objective critiques of creative work

DESIRED EXPERIENCE :

- 2+ experience managing, directing, and/or mentoring other writers. Significant management and mentoring experience

- Develop, coach and mentor creative talent, ability to manage and mentor a team of discipline leads, ensuring effectiveness of team output and adherence to project demands.

- Ability to drive complex writing initiatives

- Experience defining and rolling out a brand voice system

PORTFOLIO REQUIREMENTS:

- Portfolio demonstrating mastery in concept strategy/execution, consumer stories, brand experiences and cultural - moments- on across all mediums and forums

DESIRED QUALIFICATIONS :

- Undergraduate degree in English Literature/Journalism & Mass Communication

- PGDM/Masters in any of the above is a plus

INTERVIEW PROCESS :

- There will be 3 rounds of interviews including case study, Q&A & writing test.