Posted By
Posted in
Sales & Marketing
Job Code
720715
Role Details - Function SME & Online | Category & Business Development
Location - Noida, Sector 10
Designation - Senior Manager, Category & Business Development
Reporting :
Reporting Manager - Director/Vice President, SME & Online
Direct Reportees - Category & BD Team Members
Role Objective :
To manage and successfully drive a SBU consisting of multiple product categories over an E-commerce driven channel, while achieving targets against the KPIs as per the system. This role demands the candidate to be a go-getter who has a knack for problem-solving and growth hacking. The business requires acumen to disrupt the traditional procurement processes of the MSME market and bring in a more organized way of transaction. The profile allows the candidate to project entrepreneurship and leadership skills which contributing towards the success of the organization.
Role Responsibilities :
- Responsible for maximizing sales and profit of the categories and achieving sales budgets while remaining competitive in the marketplace
- Management of topline and bottomline (P&L), merchandise mix and price sanity
- Negotiate all vendor buying agreements between the company and respective suppliers
- Work with merchandising teams on promotional planning and merchandising on the sales platforms
- Work with marketing teams for selecting products through online paid channels, social media etc., while ensuring pricing accuracy
- Work closely with suppliers, majorly brands and engage them in joint business plans with a promise of growth and scale
- Plan category structure as per the market, while ensuring no SEO impact, to improve the customer shopping experience
- Monitoring product lifecycle of every product in the category and take early calls for opportunity maximization
- Accurately forecasting trends, planning stock and monitoring performance
- Maintaining strong focus on KPIs such as Traffic, CTR, Conversion, Bounce Rate, etc.
- Planning and developing the product range and finalizing the pricing strategy for products
- Ensuring 100% customer satisfaction through Seller/brand level monitoring of the NPS score vis-a-vis Inventory Management, Delivery SLA, Product Quality, Returns/Cancellations, etc.
Key Stakeholders :
With Purpose :
- Internal Supplier Management & Cataloging Teams For onboarding, product listing and servicing of vendors
- Marketing, Merchandising & Product Management Teams For ensuring Customer Segmentation/Targeting/Positioning and smooth UI/UX
- Order Management, Warehouse & Customer Care Teams For ensuring high CSAT and Customer NPS
- Finance, Technology & HR For managing various business stakeholders, namely Vendors, Customers and Team Members
- External Vendors, Brands, Suppliers Onboarding, price negotiations, new category introduction
Qualification & Experience Essential/ Desirable:
Work Experience:
2 to 3 years of work experience in Category Management in E-commerce sector
Essential:
- Experience in managing marketing channels /merchandising properties Desirable
- Experience in onboarding and managing vendors Desirable
Knowledge/ Skills :
- Excellent in communication & people management skills Essential
- High level of ownership, willingness to set up things from scratch Essential
- High proficiency in comprehending and building analysis over large and complex data sets Essential
Education: MBA from Tier I college Essential
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Posted By
Posted in
Sales & Marketing
Job Code
720715
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