Senior Manager - Business Intelligence & Campaigns - BFSI

Job Description:

- Responsible for end to end campaign design and campaign tracking of overall campaign effectiveness

- Hands-on experience Marketing Automation Tool.

- Responsible in managing brand communication through Digital Channels.

- Marketing and brand building.

- Translating business needs to analytics requirements.

Desired Profile:

- Graduate / PG with 4 + years of experience in Campaigns / BIU function.

- Experience in BFSI or NBFC in campaign /Digital marketing analytics.

- Experience in SAS /SQL/ Unica/ Responsys.

- Experience of working in payments domain would be an added advantage.