Senior Manager - Branding - eCommerce Startup

Job Profile :

- Conceive optimal methods to communicate to the TG based on the emotional & functional benefits of the brand

- Marketing Campaign Development & Campaign analysis, specific to initiatives

- Driving the brand tone & promise in all aspects of the brands representation.

- Identify/ manage innovative marketing solutions across focus markets, Identify marketing opportunities/create pilots

- Planning & buying national/regional media

- Manage external marketing partners such as advertising agencies, digital marketing firms and production companies.

Candidates from FMCG and marketing agency backgrounds are preferred.