Our client is in the health tech domain and is a leading player in the market. A well funded business. led by industry experts and IIM, IIT &amp; Stanford alumni. The company is rapidly growing it's business and looking for dynamic professionals to join their marketing function and help grow the business. If you are interested in building your career in a fast paced environment, then apply for this role if you skill set matches the job requirements. Job Title - Brand &amp; Platform - Content Strategist Department - Content and Communication Designation - Manager Role and Responsibilities : - The Content Strategist plays a part in constructing a cohesive content strategy with a focus on user or consumer journey and persona development. Working with internal and external collaborators, you will also collaboratively plan, oversee and execute the strategy and mapping the content touchpoint from start to end. - Supported by creative and editorial resources, you will be responsible for aligning the brand narratives with the team's content strategies and editorial decisions. You will also play the role of a marketer, creative and an editor, as you conceptualise and produce content assets that resonate with viewers across earned, owned and paid platforms, with the aim of driving business goals. - Assist with integrating content strategy and time-specific brand campaigns to drive campaign goals with high agility in reacting &amp; responding to current sentiment - Write holistic content strategies to grow and diversify key audiences and content verticals in close cooperation with the Content Programming team - Build relationships with thought leaders and nurture brand awareness, while gathering knowledge of industry trends. - Test and implement innovative and relevant methods of measuring content, campaigns and tools, keeping in mind the purpose of the derived results. - Lead global projects, owning planning, implementation, and delivery, for multiple projects simultaneously Skills and Experience : - Mass Com graduate with 4-6 years of experience in a related industry or environment - Experience in digital marketing functions including SEO, content marketing, social media marketing and email marketing - Experience in navigating cross-functional projects, ability to adapt to a fast-paced environment - Experience in creating data-driven strategies - Fluency in English and other languages are a plus

Gurgaon/Gurugram

Senior Manager - Brand & Platform Content Strategy - Health Tech  

Senior Manager - Brand & Platform Content Strategy - Health Tech   ,Job Description for Senior Manager - Brand & Platform Content Strategy - Health Tech   in Hirepedia in  Gurgaon/Gurugram for (4-6) years of experience. Apply Now!

Job Description for Senior Manager - Brand & Platform Content Strategy - Health Tech   in Hirepedia in  Gurgaon/Gurugram for (4-6) years of experience. Apply Now!