Senior Manager - Brand Marketing - Media

Job Description:

- Decipher client brand briefs to develop non-FCT and content integration ideas

- Develop Annual brand plan & annual budgets in-line with brand needs

- Development of collaterals, pricing sheets for key shows and initiatives on the channel to facilitate sale of show sponsorship

- Coordinate with editorial and production teams to ensure delivery of deliverables on sales deals

- Handle marketing operations including coordination with various media and creative vendors, coordination with other network channels and network digital media platforms and generating post campaign evaluation reports and

- Coordination on documentation relating to various marketing deals, guests etc.

- Analyzing viewership trends (TAM etc.) in key markets and creating product and marketing solutions.

- Social media marketing for branding and reaching close to the users.

- Media Planning - Formulate Media Plans with the media agency and use different media vehicles innovatively

- Conceptualize and implement all ATL, BTL & sponsorship marketing activities pertaining to brand

- Excellent written and verbal communication in English.