Senior Manager - B2B Commercial Marketing - Electronic Business

SENIOR MANAGER B2B COMMERCIAL MARKETING WITH A B2B ELECTRONIC BRAND IN MUMBAI

ROLE:

- Formulating Brand/ Sub Brand / Product marketing strategy and execution of the same for building brand, new product salience and product lifecycle sustenance.

- Detailed Marketing Plans, Marketing Calendar, Budgets and Clearly Defined expected outcomes.

- Maximising Marketing ROI.

- Leading marketing teams. 

- Setting and executing Digital Marketing Calendar and Social Media Calendar. -

- Develop and execute B2B marketing plans that may include SEO, SEM,PPC, email campaigns, Influencer marketing, participation in industry conferences and events, webinars, and website updates

- Managing Creative, Digital, PR and Media agencies along with respective team members. Creative development and production. -

- Preparing Digital and Non Digital Media Plans. 

- Managing relationships and co-marketing program with Industry ecosystem partners with deep understanding and adherence to co-marketing guidelines. 

- Co-ordinating with sales teams for channel specific marketing actions. Development of Channel Specific marketing initiatives and execution of the same.

- Integrating marketing actions with external partner organizations and other functions within the organisations. 

- Managing ORM on all social media handles and consumer forums. 

- Guiding PR efforts and facilitating execution of PR activities. 

- Preparing Marketing Budgets for specific periods and tracking.

- Competition Track and benchmarking.

- Analytics and activity impact reports preparation

INTERESTED CANDIDATES MAY APPLY OR MAY CONNECT 8860014921

Harjot Kaur