Sr Manager - Campaign Operations (Centre of Excellence, COE) / Associate Director
Roles + Responsibilities :
- Strong business acumen with an ability to execute a wide range of digital marketing strategies to establish market presence and increase revenue & profitability
- Expertise in analyzing market trends to provide critical inputs for formulating and executing marketing campaigns.
- Coordinating with internal & external stakeholders while planning and deployment stage of campaigns
- Effective communicator with strong writing skills along with market research, analytics, planning, and buying experience.
- Ability to manage media buying projects from conception to affiliate onboarding
- Ability to manage media planning project from briefing to execution stage
- Expertise in managing Facebook, Google Ads, Twitter, LinkedIn & third party driven apps
- Expertise in offline & online Media Planning
- Understanding the brands online & offline eco-system and their marketing lifecycle
- Ability to develop & present engaging presentations and proposals
- Effective educating skills on industry and platform experience & latest trends
Skills Required :
- Forging and maintaining relationship with various online & offline publishers, third party platforms and brand managers
- Dealing with third party ad networks for developing various marketing collaterals and campaign
- Planning media buying with emphasis on adopting new communication media & latest trends in the industry with
- Creating new business opportunities within existing organization ecosystem
- Excellent verbal and written communication skills, ideally comfortable in a consultative, client-facing environment
- Handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly
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