Senior Manager/AGM - Marketing - FMCG

We have a suitable opportunity in the function of Marketing for the position of Senior Marketing/ AGM Marketing. In this team leader role, you will get to define the strategic orientation of the hair care category, build the brand through new launches and pillar products and drive the overall market leadership.

You should have minimum 10-12 years of relevant work experience in operational marketing and exposure to digital marketing. The location of the job will be in Mumbai and prior experience in beauty will be advantageous.

Key Deliverables

- You will have to build, develop and integrate the brand along with the category campaign

- You will be responsible for successful and timely launches with activation excellence

- You will make recommendations and update the management on the category based on own expertise of the consumer, market and competitors and generate actionable insights

- You will drive local development projects

- You will be responsible for data analysis, reporting and forecast accuracy You will lead the roll-out of strong PR and Media Campaigns

- You will be responsible to build communication strategy

Key success factors:

- Passion for beauty

- Creative and strong aesthetics inclination

- Attention to detail and operational excellence

- Analytics and insights skill Work as a team player

- Drive alignment, interact effectively, demonstrate entrepreneurship and innovate

- Agency and vendor management experience

Key Relationships:

- Internal Interactions - Marketing, Sales, Supply Chain, Merchandising, Finance and Zone teams

- External Interactions - Advertising, PR, and Digital

- Physical Demands (e.g. % travel):

- Travel will be need-based

Education:

MBA / Masters- Premier Institute