Senior Executive - Digital Media Planner - Mobile/IT/Consumer Durable

Requirements:

- Minimum of 2 years hands-on direct buying display & retargeting through Google DV360 (DoubleClick Bid Manager platform)

- Team Driven: be able to create and present campaign reports and new initiatives to internal teammates

- Deep understanding of the latest trends/challenges/capabilities in the direct buying display & retargeting fields

- Broad understanding of the programmatic media landscape; ability to make targeting and tactical recommendations to accomplish various marketing goals

- Working knowledge of display & retargeting vendors

- Experienced in ad creation within Google DV360, both standard and rich media

- Experience & knowledgeable of DoubleClick platform

- Assisting team members in managing daily operations of paid display, organic and paid social media as well as SEM

- Build ideas for campaigns by writing ad copy and sharing a creative vision with the design team when applicable

- Work closely with the other teams and stakeholders to ensure acquisition goals are met

Expected Skills & Qualifications :

- At least 2 years of related performance marketing or paid acquisition experience

- A passion for Marketing. You stay up to date on the industry, platforms and changes as they roll out

- Excellent cross-functional skills especially around your ability to influence others

- Strong analytical ability and are an advanced Excel nerd

- Ability to analyse performance data for optimizations

- Outstanding ability to think creatively, identify and resolve problems

- Can write direct ad copy that is built to convert

- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere

- The capability to synthesize sophisticated ideas into impactful recommendations for senior executives

- A hungry, infectious personality: we- re looking for someone determined and able to win