Senior Executive/Assistant Manager - Email Marketing - Logistics Industry

Position- Sr. Executive/AM - Marketing (Email Marketing)

Experience - 4-7 years

Qualification - MBA

Location - Noida

Industry - Logistics

Looking for a passionate and experienced Email Marketing Manager

Key Responsibilities

- Manage and build overall email marketing strategy

- Create various email lists and campaigns

- Create and design various CTAs and email templates

- Test every campaign's success

- Determine email marketing KPIs

- Develop and present reports on a weekly basis

- Develop a lead generation strategy

- Create smart email lists

- Increase email subscriptions

- Analyze data to get smart insights

- Suggest methods for improvements

- Segment lists based on behaviors like past email engagement and website interactions

- Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email.