Senior Executive/Assistant Manager - Digital Media Planning - Consumer Durable

Role : Sr. Executive/Assistant Manager - Digital Media Planning

Location : Mumbai HO

PRIMARY SKILLS :

- At least 2-3 years of related performance marketing or paid acquisition experience Social and digital.

- Hands on experience to manage Google and Social media platforms (FB,IG, Linked in, Twitter etc) campaign and back end campaign set up understanding.

- A passion for Marketing. You stay up to date on the industry, platforms and changes as they roll out.

- Team Driven: be able to create and present campaign reports and new initiatives to internal teammates, especially drive digital agency for an upscale performance and follow-up for campaigns.

- Deep understanding of the latest trends/challenges/capabilities in the direct buying display & retargeting fields

- Broad understanding of the programmatic media landscape; ability to make targeting and tactical recommendations to accomplish various marketing goals

- Working knowledge of display & retargeting vendors.

- Sync with HQ for budgets billing closings etc.

- Brief Experienced in ad creation within Google DV360, both standard and rich media

- Experience & knowledgeable of DoubleClick platform

- Assisting team members in managing daily operations of paid display, organic and paid social media as well as SEM

- Excellent cross-functional skills especially around your ability to influence others.

- Strong analytical ability and are an advanced Excel nerd

- Ability to analyse performance data for optimizations

- Outstanding ability to think creatively, identify and resolve problems

- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere

- The capability to synthesize sophisticated ideas into impactful recommendations for senior executives

- A hungry, infectious personality: we're looking for someone determined and able to win