Senior Director - Strategy - Media Agency

Senior Director - Strategy (Data & Analytics)

The client is a leading media agency who drive more strategic, creative and integrated media approach established to drive better business results. Their team is made up of best in class digital, offline, and integrated media experts who work together to enhance media's contribution to their client's business.

Responsibilities of the role :

We are looking for a talented Director to join our leadership team and manage the delivery of data engineering projects . In this role, you will be responsible to manage a team of highly skilled engineers, scientists and analysts to deliver data-driven solutions to exceed client goals.

- As the- Director, Data and Analytics, you will work with- the agency and client to- enable- the- data and- tech solutions that lay the foundation for- executing brand &- performance marketing.-

- Set the vision, strategy, and roadmap to deliver cutting edge data, technology and analytics solutions across a portfolio of clients .

- Become a trusted advisor to clients and consult on growth opportunities and identify new way to use data to solve business challenges and support growth

- Support development and deployment of products and services across multiple cloud environments

- Collaborate with a cross-functional team of client leads, application developers, operations engineers, and architects to translate complex product requirements into technical specs and design requirements

- Act as a consultant and subject matter expert for internal stakeholders in GroupM Data & Analytics, GroupM Engineering and agency data science and tech leads

- Build & manage a team of experts in Data Strategy, Measurement/Business Analysts, Advanced Analytics, and Marketing Technology specialists to deliver best in class audience, measurement strategy in collaboration with Client, Strategy, and Investment teams.

What you will need:

- 7+ years of experience in data analytics / quantitative research

- Proven thought-leadership, and a deep understanding of the data and technology issues facing the marketing industry

- Experience building, managing and inspiring large and diverse teams of data and technology specialists

- A proven track record in working with a diverse array of clients to solve complex problems and delivering demonstrable business success. Including (but not limited to) the development of compelling and sophisticated data strategies and AdTech / martech strategies to enable marketing objectives.

- Master's or Bachelor's in Statistics, Mathematics or related quantitative field