Senior Director - Marketing - Education

Roles & Responsibilities:

- Strategy for Media planning and media buying

- Development and implementation of communication strategies

- Branding, Marketing, Promotions and Communication related to all the Admissions - End to end Process from Lead Generation to Conversion with-in India and abroad

- Image Building Planning and Execution

- Coordinating and helping various New Social Events, New Academic Events, New Technical

- Events, Conducting Events like IndCon, Virtual Parliament, Science Festival

- Complete Social Media Marketing on all the Platforms FB, Twitter, LinkedIn, Instagram, WhatsApp, YouTube so on and so forth

- Acquiring database of Media - National and International, Seminars, Conferences Press Notes,

- Press Communications, Media Houses Management, Market Studies etc.

- Successful implementation of PR campaigns, coordinate with third party vendors, manage its content and maximize its use as communication mean along with the Implementation and circulation of Newsletters across the Print, Electronic as well as Social Media

- Marketing budget planning and monitor expenditures (how much, where & how) to allow better planning and resources

- Develop marketing plans and budgets for each social initiative and promotional activities