Senior Coordinator - Marketing/Technology/Data Analysis

Manages CRM priority account data quality and reporting program. Responsible for data integrity, classification, and SQL reporting as it pertains to client development.

Serves as point person to provide strategic advice to client heads and leadership team on using CRM for priority client development. Ensures all reporting and data requests are zero-defect.

Conducts research, tests and builds customized reports using Dynamics and SQL reporting to inform client development strategy for practice areas and account teams

Expert on all aspects of system data extraction. Extracts and manipulates data for complex reporting needs utilizing a combination of Excel, Access and CRM functions.

Analysis to inform regular reporting cycles, benchmarking projects, projections, trends, etc.

Oversee data integrity of Account Based Marketing initiative by analyzing company-level and contact-level data to indicate the health of our relationship with specific companies; assist with follow-up actions, i.e. re-mapping of contact data; develop progress report and run quarterly analytics to identify best practice accounts

Qualifications:

Bachelors degree in computer science, computer applications, technology, or an equivalent combination of education, training and experience is required. Masters degree in business, marketing or related field is required.

5-7 years of experience in marketing/technology/data-analysis role with sophisticated data quality oversight required.

Experience with Microsoft Dynamics CRM strongly desired.

Expert knowledge of Excel, and PowerPoint required, experience with reporting systems such as SQL (scripting and database design is required); strong knowledge in the data industry and experience with data maintenance and extraction is desirable.

Deep understanding of marketing analytics and database architecture and developing and managing large, complex data sets essential.

Ability to travel internationally is required. Must demonstrate flexibility with off-hours calls and travel requirements.

Ability to work independently as well as collaboratively in cross-functional teams.

Experience in a professional services firm highly desirable.