Senior Consultant - Marketing Communications & Public Affairs - Industrial Product Manufacturer

This is an exciting opportunity with a Dutch-based MNC in Chennai who is a manufacturer of the Industrial product.

The candidate will lead the marketing communications activities in the organization across pan India.

- Define how to work with external stakeholders and decision makers related to the Company's sustainable objectives

- Define the practices of influencing technical committees in relevant associations and organizations to identify and develop technical & political conditions for the legislative solution

- Strive to ensure that future regulations, standards, and guidelines are aligned with our ambitions, targets, business strategies, and roadmaps

- Work with policy decision makers who are with the power to decide on the change of policies and measures favorable to Company

- Work with indirect decision makers to influence the decision making processes like NGO's multilateral alliances with Institutes, Banks, major companies and media

- Day-to-day advisor to MD in order to strengthen the positioning of Company's solutions in the political process

- Communicating effectively through strategically selected media partners

- Ensure effective regional deployment and implementation of marketing initiatives

- Transform business needs and requirements into marketing projects

- Secure analysis and identification, concept development, alignment with relevant internal and external stakeholders and further implementation on a regional level

- Ensure that the projects meet the set objectives and targets with the resources allocated by channel marketing management

- Support the development of global marketing concepts and solutions meeting business needs and requirements

- Perform evaluation and follow-up according to KPIs and targets and propose corrective actions if needed

- Lead the development and optimization of the whole marketing process

- Facilitate and implement communication towards internal and external stakeholders