Senior Brand Manager - Hospitality/Travel

Job Duties and Tasks for: "Marketing Manager"

- Develop pricing strategies, balancing firm objectives and customer satisfaction.

- Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.

- Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections.

- Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.

- Direct the hiring, training, and performance evaluations of marketing and sales staff and oversee their daily activities.

- Negotiate contracts with vendors and distributors to manage product distribution, establishing distribution networks and developing distribution strategies.

- Consult with product development personnel on product specifications such as design, color, and packaging.