Sr Brand Manager-Consumer Healthcare/OTC/Pharma
- Develop and implement a strategic brand plan in line with sales, profit, market share and spend targets
- Sound knowledge of product, brand attributes and consumer trends in the market.
- Market Research & Analysis of Competitor Brands. Financial accountability, including managing budgets and spends.
- Cross functional collaboration with wider sales, marketing, procurement, customer service and technical teams and external agencies.
- Develop selling material and collateral for the field force, combining traditional and digital strategies
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