Job Description : - Understand requirement of the stakeholders, define clear objectives, manage day to day interactions & build consensus - Communication across a. ATL (Above the line) - TV, print, outdoor b. BTL (Below the line) c. Digital - Help develop marketing communication & collaterals across all channels - Analyze brand positioning and consumer insights - Shape and communicate our vision and mission - Translate brand elements into plans and go-to-market strategies - Manage a team of marketing people working on brand initiatives - Lead creative development to motivate the target audience to - take action- - Establish performance specifications, cost and price parameters, market applications and sales estimates - Measure and report performance of all marketing campaigns, and assess ROI and KPIs - Monitor market trends, research consumer markets and competitors- activities - Oversee new and ongoing marketing and advertising activities - Monitor product distribution and consumer reactions - Devise growth strategies - Align the company around the brand's direction, choices and tactics - MBA from a premier institute is preferred -9+ years of relevant work experience - Experience in analysing the brand positioning and consumer insights - Helping shape and communicate our vision and mission - Translating brand elements into plans and go-to-market strategies - Ability to build brand strategy - Operation | executional skills - System & process orientation - Consumer understanding - Strategic presentational skills Compensation upto : 20 L Preference : Mumbai candidates Target Industries BFSI only Others need not apply

Mumbai

Senior Brand Manager - BFSI 

Senior Brand Manager - BFSI  ,Job Description for Senior Brand Manager - BFSI  in Corporate Search in  Mumbai for (9-11) years of experience. Apply Now!

Job Description for Senior Brand Manager - BFSI  in Corporate Search in  Mumbai for (9-11) years of experience. Apply Now!