seeDoc - Manager - BTL Marketing

- Execute Monthly / Quarterly BTL Activities as per given brief (roadshows, RWA checkup camps, Corporate activations, etc).

- Support the sales function to acquire more customers & engage existing customers

- Coordinating with local vendors for Marketing materials and designs including pamphlet, posters, vouchers, standee, fabrications, etc and ensuring to get the best prices for the same

- Focus on strategic hyper-local alliances and tie-ups with RWA, Corporates, Malls, etc to ensure demand generation in the local market

- Monitoring competitor activity

- Measuring & analyzing campaign performance and effectiveness.

- Ensure the development and implementation of advertising and promotional plans.

- Manage the use of external resources as they pertain to the marketing and communications function (e.g. creative agency, printers, etc.)

- Manage the production of each event ensuring all details are managed in a creative, timely and cost efficient manner

Skills :

- Proven ability to effectively organize and manage multiple responsibilities

- Proactive and energetic professionals required

- Experience of handling local associations, industry clusters

- 3-4 years of experience in a similar role, preferably in Mobile app activation

Salary Range: 6 - 8 LPA