SecureNow - Senior Manager/Partner - Marketing/Digital/Campaigns

Roles and Responsibilities:

- Creating marketing and Digital campaigns in response to business strategy and requirements especially with the intent of creating leads and acquiring customers

- Support the product team with marketing and business building initiatives

- Help the organisational sales effort with sales building initiatives

- Leading a team, regularly reviewing progress and reoporting upward

- Ability to liaise with agencies and partners / vendors and to effectively brief, evaluate their output, and achieve outstanding results working with them

- Building up consumer and customer understanding and quickly develop market and industry knowledge, including competitor intelligence and feedback

- Creating new business opportunitiesbased on opportunity assessment

- Development of Digital and physical platform for ongoing contact

- Brand management and ensuring that brand identity is adhered to

Capability set / background required:

- Ability to fully conceptualise marketing and digital initiatives, activities and campaigns end-to-end including metrics and review milestones

- Ability to execute flawlessly, set measures and report progress so as to continuously drive up organisational effectiveness and efficiency

- Leadership ability and skills to inspire and lead a team below

- Ability to think strategically as well as tactically when required

- Creative and can-do approach and problem solving bent of mind

- Good grasp of digital marketing - web, search, mobile, SEO, SEM, content, social etc

- Good command over language(s), at least English and preferably one or two Indian languages to be able to lead and effectively guide content initiatives

- Ability to leverage learning from other industries to build successful plans