Samsung - Manager - Video Commerce

- Responsible for planning and executing Live commerce in accordance to brand guidelines and within the stipulated cost and time parameters. The key is to take complete ownership of this function and establish Samsung as the most Aspirational Premium Brand in its business category through innovation.

- Create quarterly/ half yearly/yearly Live commerce event calendar by co-working with Business team stakeholders

- Finalize Product and exciting consumer offers with Product managers for each event

- Prepare business plan & kpis for each Live commerce event - traffic , conversions and sellout

- Coordinate with Agency & internal stakeholders for Live commerce events- on Creatives, Media planning , Scripting, Customer journey, etc

- Responsible for coordinating smooth event execution- Tech, Platform, Shooting , ORM, Live Chat, etc

- Responsible for securing budgets for the activity from concerned stakeholders

- Responsible for driving innovation as Live commerce is a New sales and engagement platform