Sales Head - Revenue - Brand Solutions

Looking for candidate from Media Tech organization only

Roles & Responsibilities:

- Responsible for managing and driving company P&L and targets

- Working in sync with teams and departments across functions to expand revenue opportunities and brand footprint

- Analyse brand positioning and consumer insights, driving Brand Strategy and communication

- Translate brand elements into plans and go-to-market strategies

- Responsible to work closely on brand development strategy, user branding strategy, brand positioning and optimization of brand image and creatives

- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments

- Analyse customer insights, consumer trends, market analysis, and best industry practices to build successful strategies

- Developing strategies and managing marketing campaign across channels (web, social media, broadcast etc.) to ensure our products meet customers- expectations and to build the credibility of the brand

- Point-person for developing, implementing and executing marketing initiatives and activities for the brand.

- Establish performance specifications, cost and price parameters, market applications and sales estimates

- Measure and report performance of all marketing campaigns and assess ROI

- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, performance analysis and influencer campaigns

- Build strategic relationships and partner with key industry players, agencies and vendors to maximize business development opportunities

Education:

- Graduate business degree or bachelor's degree

- MBA/ Master's degree in Marketing or General Management

Experience/Work Background:

- The successful candidate should have minimum 6 to 10 years of relevant experience in brand management and marketing in Digital Media/Content Industry

- Strong understanding of customer and market dynamics and requirements and their business sales.

Skills and Abilities Required :

- Ability to work both independently as a leader and as part of a team

- Rapid learner who thrives in a fast-paced environment

- Exceptional interpersonal skills -establish connects and working relationships across teams

- Experience with and an understanding of market research

- An ability to think strategically and come up with campaigns

- Creativity and an ability to produce innovative and original ideas

- Proven ability to develop brand and marketing strategies and communicate recommendations to team

- Data-driven thinking and an affinity for numbers