Sales Head - Alternate Channels - FMCG

Leading consumer healthcare Indian multinational.

Position : Sales Head - Alternate Channels

Location : Corporate Office, Mumbai

Reporting to: VP - Sales & Marketing

Qualification - 1st class Graduate. MBA Preferred.

KEY RESPONSIBILITIES

The incumbent will be responsible to drive sales on Non-GT channels with major focus on E-Com platforms. Other channels include Modern Trade, Hospitals & other large format govt./non govt. Institutions.

His/her role will encompass the below -

1. Online channel sales including consumer acquisition strategy- planning to leverage internal and external marketing resources.

2. Planning deals and promotions, successful online launches & price laddering

3. Keep a close watch on competition strategies- both on launches, pricing & promotions

4. Coordination with external agency for best of the class execution

5. Create plans, targets and sell out programs to meet/exceed overall ABP

6. Evaluating & creating online opportunities to increase the share of business

7. Analysis & internal reporting of weekly sell in/sell out/business performance/ inventory & other relevant data to management. Activation of fulfilment centres owned & operated by marketplaces.

8. Explore and evaluate MT and other alternate channel opportunities (B2B) for Flamingo range of products

9. Close co-ordination with Digital promotion team to achieve pre-defined goals including reach, awareness or conversions.

If interested, please apply with your CV in word format And also share the following details:

Current Salary - Fixed + Variable :
Expected Increase over Current Salary :

Ashish/ Soft Ark Resources Pvt. Ltd.
8510099011