Sales Coach - Footwear Business

- The purpose of the position of Sales Coach is to support and enhance the performance of the sales team within a specific region. The primary focus of a Regional Sales Coach is to provide guidance, training, and support to the SOs/ASMs in order to achieve sales targets, improve sales skills, and drive revenue growth. The position plays a crucial role in developing and implementing effective sales strategies (GTM), promoting consistent sales practices, and ensuring the successful execution of the company's sales objectives at the regional level.

Key Roles and Responsibilities :

- Sales Monitoring & Deep-Dive Analysis of chosen parameters (Programme & Performance Linked)

- Communication of Relevant Insights to Sales Teams

- Translating Insights to Relevant Actions, along with measurable performance KPIs to measure success of Action & Time frames

- Assist RMs/RSMs and Relevant Sales Teams in Execution of Revamped RTM Strategy

- Scouting, selection and appointment of distributors

- Retailer Mapping : Initiate, Monitor and track retailer survey for new towns

- Design PJPs and SFA beat optimisation for SOs /ASMs

- Assist with region-specific insights & benchmarks during Design Phase, especially for Value Proposition Finalisation

- Sales Operations Monitoring & Control : Assist Sales Excellence Head with region-specific Problem Identification, RCA and Problem Solving

- Daily Performance Update & Problem-Solving Calls with Sales Teams, act as a conduit between Sales Capability and Sales Teams to ensure pristine implementation