About Rupeek : Rupeek is India's fastest growing asset-backed digital lending platform. Rupeek is on a mission to solve credit needs of households and small and medium businesses in India. More than 90% of Indians don- t have access to formal credit. Unsecured credit is expensive and has limited availability. On the contrary, 95% of Indian household net worth is in some form of assets. Rupeek's technology led platform enables customers to get credit against their assets making credit accessible to the masses in a fair and convenient manner. Rupeek started its journey with a focus on gold as an asset. Indian households have a unique relationship with gold holding over 25,000 tonnes. Only 5.5% of this gold is used to obtain formal credit due to friction involved in the process of getting credit and fear of losing gold. Rupeek solved this problem over the last 5 years by providing doorstep gold loans and transformed the way gold loans are disbursed in India. More than 1 lac customers who were earlier resistant to getting gold loans now use Rupeek's digital platform to avail credit. Gold loan category alone is estimated to be at 20B USD in annual disbursement. This is just a start and Rupeek intends to launch many more financial products spanning across multiple asset classes in near future. Founded in 2015 by Sumit Maniyar, Rupeek is present in over 25 cities in India and has touched over 1,00,000 customers. Headquartered in Bangalore, Rupeek's investors include Sequoia Capital, Accel Partners, Bertelsmann and GGV Capital. Role : - Build content as a key strength area for Brand Rupeek &amp; leverage it strategically to deliver on key marketing objectives Skills : - Ability to build a content engine - Content Org - Content Strategy - Content Architecture - Building right agency capability - Ability to extract output from the engine - Operating system to churn sharp &amp; engaging content SOPs : - Way of partnering with brand and PR - Well versed with the processes of producing content Persona : - 8-12 years of work experience in creating engaging content - Has an exceptional portfolio of work which he/she can showcase from his/her experience - Should have managed content creation internally and not just getting it done via external agencies - Typically found in Head of Content/Head of Social Media and Content kind of roles in consumer internet companies

Bangalore

Rupeek - Associate Director - Content 

Rupeek - Associate Director - Content  ,Job Description for Rupeek - Associate Director - Content  in Rupeek in  Bangalore for (8-12) years of experience. Apply Now!

Job Description for Rupeek - Associate Director - Content  in Rupeek in  Bangalore for (8-12) years of experience. Apply Now!