ROL Agri - Area Sales Manager - Agrochemical - Pesticides

Role Description

The Area Manager will be responsible for overseeing sales and distribution activities related to agricultural inputs within a specific geographic area. The primary goal would be to drive sales, expand the customer base, and increase market share for pesticide business.

Role & Responsibilities

- Sales Strategy: Develop and implement effective sales strategies to meet/exceed sales targets in the assigned area.

- Team Management: Lead, train, and mentor a team of sales representatives. Monitor their performance, provide guidance, and conduct regular evaluations.

- Market Research: Conduct market research to identify trends, customer needs, and competition. Use this data to adjust sales tactics and product offerings.

- Customer Relationship Management: Build and maintain strong relationships with key customers, including farmers and retail partners.

- Product Promotion: Develop and execute promotional campaigns and marketing initiatives to increase product awareness and demand.

- Responsible for architecting year-on-year sales and marketing strategy for the zone, including sales plans (Area-wise/district-wise/taluka wise), milestones and budgets.

- Product Knowledge: Maintain in-depth knowledge of farm input products and their applications to provide expert guidance to customers.

- Inventory Management: Monitor inventory levels, manage stock, and ensure product availability for customers.

- Sales Reporting: Prepare and present sales reports, including sales forecasts, market trends, and competitor analysis, to the management team.

- Expansion: Identify new business opportunities, territories, and potential partnerships to expand the market presence of the company's farm input products.

- Enhancing relationship value with existing dealers network on a regular basis and creating opportunities for further sales to them.

- Budget Management: Develop and manage the sales budget for the area, optimizing resources and expenses to maximize profitability.

- Compliance: Ensure compliance with all relevant regulations, quality standards, and industry best practices in the sale of farm inputs.

- Problem-Solving: Address customer inquiries, complaints, and issues promptly, ensuring high levels of customer satisfaction.

Required Skills

- The job requires a deep understanding of the agricultural sector, excellent sales and management skills, and a passion for contributing to the growth and sustainability of the agricultural industry.

- Excellent communication, leadership, and organizational skills.

- Strong leadership and team management skills.

- Excellent communication, negotiation, and interpersonal skills.

- Analytical and strategic thinking abilities to develop and execute sales strategies.