Product Manager / Head :
- Designing the Product Market Research (Gathering and Analysing product data, market trends, new developments and competitors products) Annual Marketing Plan and for controlling advertising, promotion and sales ads in accordance with the annual marketing plan for the product.
Outcome : Pricing, Delivery Mechanism, Important Features
- Promotions & Tie-ups National (or Regional) Promotions (involves printed and electronic promotional material /Online Promotions Liaison with the centres to assess the response to and suitability of current promotional material and to ensure that the printed promotional material is being used optimally.
Outcome : Product Training, Sales Strategies
- Student Relationship Social Media Presence Point of first reference for all product related enquiries and work collaboratively with Centres, Partners, Team Members and Other Depts.
- Blogs (should be maintained / published regularly in line with existing Faculties / ensuring active participation of Faculties)
- Action on Surveys / Seminars / Workshops
- Online Acads Portal (Doubt Solving Sessions)
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