Retail Manager - Watch Business

Pan India Role

Location : Mumbai

Salary : Up to 25 LPA

As a Retail Manager for a watch company, your role would involve overseeing various brand promotion activities and events to increase awareness, attract customers, and boost sales. Here are some key responsibilities and tasks you might be involved in:

1. Marketing Strategy: Develop and implement marketing strategies to promote the brand and increase sales. This includes identifying target markets, analyzing consumer trends, and collaborating with the marketing team to create effective campaigns.

2. Event Planning: Plan and coordinate promotional events such as product launches, store openings, and customer appreciation events. This involves selecting event venues, arranging logistics, managing budgets, and ensuring a seamless execution.

3. Advertising and Promotions: Collaborate with the marketing team to create advertising materials, including print ads, digital campaigns, and social media promotions. Monitor the effectiveness of promotional activities and make necessary adjustments based on customer feedback and sales data.

4. Visual Merchandising: Work closely with the visual merchandising team to ensure the watch displays are attractive, well-organized, and aligned with the brand image. Regularly update displays to showcase new products and promotions effectively.

5. Brand Ambassadorship: Act as a brand ambassador by developing in-depth knowledge about the company's watches, staying updated on industry trends, and representing the brand at various events, trade shows, and conferences.

6. Partnership and Collaboration: Identify potential partnership opportunities with other businesses or influencers that align with the brand's image and target audience. Collaborate on joint promotional activities to expand the brand's reach and customer base.

7. Sales Analysis: Monitor sales performance and analyze market trends to identify areas of improvement and develop strategies to increase sales. Use data analytics tools to measure the effectiveness of promotions and events.

8. Team Management: Oversee a team of retail staff, providing guidance, training, and motivation. Ensure that the team is knowledgeable about the brand, its products, and promotional activities to deliver exceptional customer service.

9. Customer Relationship Management: Foster positive customer relationships by providing excellent service, addressing customer inquiries and complaints, and implementing loyalty programs to encourage repeat business.

10. Budgeting and Reporting: Manage the marketing budget for brand promotion activities and events. Prepare regular reports on marketing activities, sales performance, and return on investment to evaluate the effectiveness of promotional efforts.

Remember, these responsibilities can vary depending on the specific requirements and size of the company. Your role as a Retail Manager will involve a combination of strategic planning, creative thinking, and effective execution to promote the brand and achieve business objectives.