Religare Health Insurance - Manager - Content Marketing

Job Description :

We are looking for a talented Content marketing manager to take full responsibility of our inbound marketing strategies including social media, blogs and lead generation.

Our ideal candidate is a creative marketing professional, preferably with a writing background. You should be able to develop engaging content to attract and retain customers. For this position, it's also essential to be up-to-date with new technologies and marketing trends.

Ultimately, you should be able to expand our company's digital footprint and brand awareness.

Responsibilities

- Design content marketing strategies and set short-term goals

- Undertake content marketing initiatives to achieve business targets

- Collaborate with design and writing teams to produce high quality content

- Develop editorial calendar, delegate tasks and ensure deadlines are met

- Deliver engaging content on a regular basis and inspire team members

- Edit, proofread and improve content

- Optimize content considering SEO and Google Analytics

- Analyze web traffic metrics

- Share content through various channels, ensuring strong web presence

- Receive customer feedback and generate ideas to increase customer engagement

Requirements :

- Proven work experience as a Content marketing manager

- Proficiency in MS Office and WordPress or other Content Management Software

- Understanding of web publishing requirements

- Editorial mindset with an ability to predict audience preferences

- Hands on experience with SEO and web traffic metrics

- Expertise in social media platforms

- Project management skills and attention to detail

- Excellent communication and writing skills in English