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11/02 Amit Verma
HR at People Kapital

Views:2016 Applications:603 Rec. Actions:Recruiter Actions:337

Regional Sales Manager - Rural - West Region - Fans/Appliance/Pumps (10-15 yrs)

Mumbai Job Code: 891362

Hiring for a leading consumer electronics company


Job Title : Regional Sales Manager (Rural) - West Region

Division : All PLs - Fans, B2C, Appliance, Pumps


Department: Sales-Rural

Total Experience: min. 10-15 years Relevant Exp - min. 2-3 years in similar role/geography

Reporting to: Direct : National Rural Sales Head

Matrix : Regional Sales Head Location: Mumbai

SPAN (Numbers of subordinates reporting to the incumbent) - Direct : 6 ASM, 20-30 TSM

Indirect: secondary sales force

Matrix : NA

1. PRINCIPAL ACCOUNTABILITY (Why this role exists?) :

- To Drive profitable rural market share growth & devise, deploy effective sales strategy for sustainable growth in


2. Key Responsibilities


Sales & Collection :


- Achieve product wise, category wise monthly Sales targets for the region


- Sales activation plan, BTL activities including CP meets & brand positioning


- Ensure Collection as per monthly commitment and ROD Reduction


- Formulation of Strategy, Material Forecasting


Channel :


- Continuously Monitor & Review Channel Partner performance.


- Network expansion, correction & Channel management strategies for each product, town category.


- Plan to maximize reach (ND, WD) in all town categories


- Nurture & Build Relationship with Channel partners


Process:


- To enquiry generation and conversion as well as submission of offers.


- To carry out product / sales promotion activities


- To follow FA for tracking sales & field force


- To convert distributor / customers to Tally patch


- To gather market intelligence and information on competition and their activities in the market.


- To have effective planned journey cycles


- Contract review and close coordination with division and customer for smooth execution


People :


- Ensure & Maximize productivity per team member


- Identify, Track & Nurture next line of leaders


- Identify outliers and help in Team Review performance of team and provide necessary inputs for performance.


- Ensure higher inter-personal relations among team members.


- Ensure employee engagement by identifying latent needs and motivation.


Cross Functional :


- Ensure Cross functional efficiency between Sales, Service, Finance, Logistics, Product Manager for smooth functioning of branch


Sales Admin :


- Make Sales Reports for better understanding & decision making.


- Competition Analysis, market trends etc.


3. How we Measure your Performance:


- Revenue


- Collection


- Sales Phasing


- Reach


- Process improvement


4. KEY INTERACTIONS:


Internal External


Regional Sales Team


Division/Product Team


Regional Support Teams - Service, Logistics, Finance, HR Channel Partners


5. Desired Personal Attributes/Functional & Behavioural Competencies:


- Execution Excellence


- Courage


- Personal Leadership


- People Development


- Innovation


6. Education & Age:


- Graduation + Preferable MBA (Regular)


- Up to 40 years

Women-friendly workplace:

Maternity and Paternity Benefits

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