Regional Sales Manager - FMCG

ESSENTIAL DUTIES AND RESPONSIBILITIES

Planning

- Owns development of regional sales strategy and business growth plan for existing/new TPs

- Owns development of monthly demand plan for the region

- Drive sales target-setting for BMs, and conducts periodic reviews

- Manages regional TPI budge

Sales Activation

- Manages category and channel analytics on WOIL and competition product performance within region

- Leads management of BTL initiatives

- Manages deployment of TPI and trade schemes in coordination with branches

People Management

- Drives learning, talent development and inclusiveness

Trade Partner Management

- Develops TP engagement plan and maintains optimum call cycles to build and strengthen TP relationships

- Identifies, evaluates new TPs and manages conversion of difficult accounts as needed

- Identifies and recommends sales training opportunities among TPs

- Leads representation in regional events to support business development as required

Operations

- Oversees all marketing and key account management activities for the region

- Oversees all sales logistics for the region for finished and defective goods

- Owns general administration for the region

Salary Offered : 15-18 LPA