Regional Sales Manager - Consumer Product/FMCG - West

Job Description:

- Develop and ensure implementation of Sales strategies to deliver annual volume objectives of the region within budgeted costs

- Achieve primary and secondary sales ensuring effective distribution of Company’s products

- Propose sales promotion plan/schemes to the Sales Head

- Manage the distribution network and C&F agents with periodic monitoring of sales and collections

- Work closely with dealers and distributors and assist them to promote the Company’s products

- Plan and monitor new product launches in co-ordination with the Marketing Team

- Analyze market response/requirements and collaborate with Marketing team on required solutions.

- Accountable for demand generation initiatives in the Zone

- Leads the Sales force automation agenda for the Zone.

- Continuously monitor competitor activities, conduct competitor analysis, keep abreast of market trends

- Manage and drive Sales development initiatives and focus on lead indicators in the Zone.

- Drive Distribution and Channel Development initiatives in the Zone. Co-develops the Go to market strategy with HO.

- Set up and monitor sales processes and sales system efficiencies in the Zone.

- Owner of all people processes in the Zone. Responsible for coaching the team, people development and building a talent pipeline.

- Hire, train and appraise sales staff in line with company policy

Person Specifications:

Qualification: Should be a Graduate with an MBA/PG Diploma in Sales & Marketing/Business Management

Preferred Age: 30 to 38 years

Experience:

- 6-9 years prior experience in a reputed FMCG company, preferably in the Home and Personal Care segment

- Preferably should have handled multi-state/regional level responsibility in previous assignments

- Should have handled both retail and wholesale in the previous assignment

- Should have handled new Brand Launches and its subsequent stages

Required Skills:

- Sales Management, Planning and Operational Skills

- In store execution

- Excellent Communication Skills. Fluency in the local language would be preferred. Ability to communicate fluently in English is essential.

- Good Computer knowledge. Knowledge of MS Office applications such as Word, Excel, Powerpoint, Email writing.

- Qualitative and Quantitative Problem Solving Skills

- Presentation Skills

Attributes:

- Self Motivation

- Result Orientation

- High on Initiative

- Proven ability to lead teams

Reporting to: Head-Sales