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Anjali

Associate Director at BTI Executive Search

Last Login: 29 April 2024

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1393791

Regional Manager - Sales - FMCG - South/West/East Region

10 - 20 Years.Mumbai/Kolkata/Bangalore
Posted 1 month ago
Posted 1 month ago

Regional Manager Sales (South/West/East)

Role : Regional Manager -General Trade (South / East / West )

Reporting to : Senior Vice President

Location : Bangalore/Kolkata/Mumbai

Primary Responsibilities (Including but not limited to):

- Lead Regional Sales for General trade- Clear focus on Traditional Channels to build Distribution, Visibility and volumes.

- Manage, Mentor and lead Sales Teams and guide them on Sales Planning & People management.

- Establish regional coverage, Distribution and Display objectives in line with Business Plan and achieve turnover targets, profit targets and market share targets

- Generating and enhancing regional channel partner distribution, ensuring retention of existing channel partners and establishing business with the new ones..

- Building and maintaining healthy business relations with major clientele, ensuring maximum customer satisfaction by achieving performance parameters, delivery & quality norms. Should be well connected in the S&D (Sales & Distribution) ecosystem of the FMCG industry and should be able to obtain current knowledge of market and competitor practices across own region.

- Good knowledge of Sales Commercials, Trade Margins and BTL activities and ensure a strong ROI for all the spends and investments. Have the ability to customize and contextualise these spends at a regional level given local requirements.

- Touring the sales territory regularly, talking to channel partners, identifying, or resolving urgent issues.

- Periodic review on the Progress of Business - Weekly, Monthly, Quarterly, Yearly and proactively planning for quarterly and yearly business objectives.

- Checking inventory of products, ensuring minimum inventory levels to be maintained across the channel.

- Overseeing SKU wise indenting for the stock based on sales, trends and objectives.

- Closely working with Product and Marketing team for timely execution of new product launches and on ground activations.

- Strong on sales data analytics, knowledgeable on DMS (Distributor Management Systems), SFA (Sales Force Automation), SAP etc. Should be aware of contemporary practices on Digital Sales Transformation for future

Eligibility:

- MBA with 10-15 years' experience in FMCG /Personal Care/ Beauty Cosmetics Industry

- Regional Experience in GT (General Trade)

- Well Networked with leading regional distributors

- Open to travel

- An excellent manager: able to recruit and retain people in the team and get the work done effectively

- Good with data/numbers & Tech savvy

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Posted By

user_img

Anjali

Associate Director at BTI Executive Search

Last Login: 29 April 2024

1103

JOB VIEWS

435

APPLICATIONS

62

RECRUITER ACTIONS

Job Code

1393791

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