Regional Manager - Sales Development & Trade Marketing - FMCG

Company: Reputed FMCG Company

Job Description:

Roles & Responsibilities

- Training

- Process Changes

- Technology Implementation

- Marketing Initiatives

- Managing sales development function for all channels

- Career planning

- HR Support

Developing and Implementing:

- To Develop and execute Trade Marketing Strategy for the brands in the assigned geography

- Conceptualizing and formulating trade marketing calendar as per business strategy

- Drive width and depth for existing, New and focus Products through Field team and Distributors

- Manage Customer Relationships: Develop and manage external suppliers, Vendor and partners to drive Trade program efficacy.

- Designing Trade Promotion Programs for Retailers

Jayasree