Posted By
Posted in
Sales & Marketing
Job Code
1403177
- Looking out for candidates from FMCG , FOOD PROCESSING , BEVERAGE , MANUFACTURING Industry .
Regional Manager - Marketing
Responsibilities:
- To build brand equity for across ranges of 2W & 3W
- Ability to understand the customer category and purchase funnel for brands in respective region
- Develop insights for the category by identifying the need / gap
- By defining the marketing challenge / problem and developing the 360 communication (ATL/BTL/ Digital) for improvement of brand salience
- By creating regular marketing communication collaterals and digital artworks meeting the demands of different countries
- Building marketing campaign for a particular brand(s) in the operating geography
- Monitoring the brand communication effectiveness and ensuring desired in shop experience. Lead digitization implementation in country
- Maintain MIS for the brand and monitor the target achievement . Periodic reporting and sharing of reports to India
- Plan and achieve the targeted retail volume for the brand(s) by closely working with Country manager, distributor and dealers
- Plan achievement of NPD volume and market share in respective region
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Posted By
Posted in
Sales & Marketing
Job Code
1403177