Regional Key Account Manager - FMCG

Regional Key Account Manager

Main Responsibilities :

CHANNEL MANAGEMENT :

- Identifying growth drivers for clients and developing a client plan that combines the Country commercial policy with specific client drives of growth

- Directly interacting with clients and negotiating, preparing and presenting the contracts, and aligning on the implementation of the Country promotional plan

- Communicating all information regarding the customer channel strategy and activities, providing insights for the local development activities and support in problem solving

Managing Clients Credit : Conducting analysis on the client performance and designing and implementing solutions when needed (new initiatives, additional events, pricing, profit-mix, etc.)

ACTIVITY PLANNING AND MANAGING :

- Managing the proper application of promotions and commercial conditions defined during the negotiations

- Observing own and competitor product pricing. Maintaining the key trade relationship in order to have a better knowledge of the marketplace

- Providing sales forecasts for the clients

- Monitoring customers sales performance

BUDGET MANAGEMENT :

- Ensuring alignment between proper budget management and business objectives

- Proposing forecast of commercial and assigned structure costs, and sales volume budget

MAIN COLLABORATION WITH : Trade Marketing, Category Management, Finance