Regional Head - Key Accounts - Power Retail Segment - Consumer Durable

Regional Head - Key Accounts (Power Retail)- Consumer Durable

We have an urgent role with a Leading Consumer Durable Group

Role - Regional Head -South - Power Retailers

Like : Adishwar, Giria, Pai, Vasanth, Bajaj Etc.

We are seeking a Regional Head to ensure that our Organization products are specified, ordered, and supplied smoothly with identified customers in this geographical area.

It will target growth across Modern trade, Regional chain stores / LFR.

In this role, you will drive the design, development and implementation of sales strategies and programs, using consumer insights, business and market intelligence, to drive a consumer centric approach to growing the brand and business in the market.

A Typical Day :

- Plan and ensure achievement of sales objective (volume/value, product, territory wise, new/focus product) for the region with customer centric approach

- Manage end to end business at the Key accounts with regards to sales and retail marketing deployment. Effectively participate in organizational growth by adding new trade partners through branch teams

- Drive & Effectively implement Major and Key initiatives at regional level in the areas of Market Development & Sales Operation

- Ensure each opportunity is converted into sales by closely working with Branch sales, service, finance, logistics team.

- Ensure business growth at key accounts by developing the required level of relationship and engagement with decision makers & key influencers of the accounts.

- Ensure all leads are captured, rightly categorized, assigned to relevant teams and followed up for the conversion of opportunities.

- Drive Loyalty / Engagement of trade partners from all channels

- Weekly review with sales, planning, service, logistics and finance team to ensure service levels are achieved to trade partner and consumer satisfaction

- Regular meeting with key business / channel partners across assigned territory

- Support ecommerce business in the region

- Ensure all sales and service queries are resolved & extend technical support to Dealers

- Effectively drive working capital management.

- Keep a track of competition activities in the region, capture and share the relevant teams in HO.

KEY INTERFACES :

- Internal: Marketing team in market/Sales Area/Business Area, Sales, Product, Finance and Ownership Solutions team

- External: Agencies and partners, KA partners and suppliers in market

Who You Are :

Operationally Minded - You understand the operational performance metrics that prove out performance for our customers and the levers that impact poor/strong performance

Collaborative/Confident - You have developed the ability to create and reinforce functional relationships with senior businesspeople/operators with a foundation of business acumen, operational understanding, and common sense

Negotiator/Engager - You have a demonstrated track record of being able to engage others around your ideas/direction

Self-starter - You are enthusiastic and self-motivated and able to perform with minimum supervision

Results-driven - Well developed problem-solving skills

Communicative - Strong verbal and written communication skills

We need good thinkers, good operators and innovative, solutions minded people to represent Electrolux. Ideally you will have relevant industry experience in a similar or related role

PERSONAL ATTRIBUTES :

- Passionate about delivering simply outstanding consumer experiences.

- Extensive experience in marketing including retail, social media, paid media, campaign, consumer lifecycle management.

- Strong project management skills with the ability to lead multiple complex projects in a fast-paced, deadline-driven environment with multiple stakeholders.

- Ability to think in a creative and strategic way, but adept at delivering operationally.