Content Writer
As a Content writer, you will need to combine deep understanding of the trends inherent to the fashion, home decor' industry with a varied skill set that will include copywriting, script writing, conceptual thinking, and content project planning.
WHAT YOU WILL BE DOING :
- Write, research and conceptualize creative, innovative content that brings readership and encourages sharing.
- Understand how writing and conceptual ideas can be used to tell a story on behalf of a brand
- Present ideas in a clear and focused way that builds consensus within the team
- Create original, breakthrough work that sets the tone for the brand's content language.
- Translate complex strategic approaches into easily accessible creative concepts.
- Maintain a high awareness of relevant trending topics and news to identify content opportunities.
WHAT YOU WILL NEED TO BE GREAT IN THIS ROLE :
- Experience in agency/Media Houses concepting and creating copy for global brands.
- Someone who is passionate about fashion, home decor', lifestyle with a strong aesthetic sense.
- A background in a corporate or journalism environment.
- Experience of publishing through social media channels and content management systems.
- A powerful grasp of how content can play out across multiple mediums.
- Research industry-related topics (combining online sources, interviews and studies) to deliver high-end content that stands atop of Industry Standards.
- A flair for words.
- The ability to think conceptually when needed. Experience working as part of a traditional creative team (designer and copywriter) would be helpful.
- Strong storytelling skills that create engaging business content.
Skills Required :
- Proactive in responses online and to the client, Confident.
- Flawless grammar, spelling, and usage
- Knows / eager to learn new tools such as Canva, mail chimp, etc.
- Excel, Word is a must.
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