Razorpay - Senior Manager - Product Marketing - IIM/ISB/FMS/MDI

Senior Product Marketing Manager

About Razorpay:

Razorpay was founded by Harshil Mathur and Shashank Kumar in 2015. Razorpay is building a new-age digital banking hub (Neobank) for businesses in India. Our mission is to enable frictionless banking and payments experiences for businesses of all shapes and sizes. We started out as a B2B payments company and today, we process billions of dollars of payments for lakhs of businesses across India. We are the leading payments provider in the country and have been the first to bring to market the most major innovations in the past 6 years. Razorpay enables businesses to accept, process, and disburse payments at scale.

Razorpay currently processes multi-billion USD payments on an annualized basis, touching 200Mn+ end customers through top clients like Airtel, Goibibo, Yatra, Ola, Swiggy, Zomato, Cred etc. We architect systems for the scale of not just one segment leader but 1000s put together. With more than a lakh clients, you would have definitely made a payment through Razorpay if you live in India. With the launch of RazorpayX, the company aims to become a leading provider of banking and payout products to businesses covering the gamut of current account, payroll, vendor payouts and many others. Over the past year, the company has disbursed loans worth millions of dollars in loans to thousands of businesses.The company has raised USD $700M+ in funding till date from marquee investors like GIC, Sequoia Capital, Tiger Global, Ribbit Capital, Matrix Partners and many stellar angels.

Our products:

- The Razorpay Product Suite today comprises verticals, along with Payment Gateway, like Payment Links, Payment Pages, Subscriptions, Smart Collect, Route, Razorpay Capital, RazorpayX, and Payroll.

- Payment Gateway: Razorpay is a full-sized payment solution that allows businesses to accept, process, and disburse payments within its product suite.

- The platform provides your business with access to payments via many modes such as credit card, debit card, Netbanking, UPI, and popular wallets. Companies are also able to monitor real-time data performance and insights to make informed business decisions.

- RazorpayX: Razorpay is reimagining how businesses manage money by simplifying business banking with RazorpayX. It operates as a separate business unit with a laser-sharp focus on innovating in the Neo-Business Banking space and is currently in 0 to 1 stage.

- Razorpay Capital: Razorpay Capital is a lending platform that allows MSME's to meet their cash flow challenges. Using Razorpay Capital, companies can manage financial challenges of their business through quick settlements and collateral-free loans.

The Role:

- Senior PMM for RazorpayX Banking BU at Razorpay will be responsible for Neo-Business Banking Payouts & All Payments Product lines.

- You will be responsible for being the Customer Champion, Define Product Marketing Strategy, Influence Product Roadmap of a 0-1 Product, manage a team to drive Product & Feature GTM's and Sales Enablement - working with the best Product Leaders in Indian Fintech Space.

Roles and Responsibilities:

Voice-Of-the-Customers:

- Understand & Behave like our customers - Be the voice of the customers, Live their persona inside the organization to all functions - including C-Suite executives.

Product Marketing Strategy:

- For Existing Products - Define the TAM/SAM for the Payouts & all Payments product lines, Define and iterate positioning, messaging and own commercial pricing to build a revenue model.

New Product/Feature Introductions & Go-to-Market Evangelism:

- Devise & Execute a go-to-market strategy to achieve product adoption targets with cross collaboration with Sales, Growth, Brand & Ops teams. Enable Visually Stimulating & Compelling solution stories for Customer personas, solving for differentiated business needs. Drive teams with sales plays and GTM goals.

Influence Product Roadmap Strategy:

- Be the voice of the customer, Influence Product Leaders, Continuously Refresh Competitive Landscape and influence decision making.

Sales Enablement:

- Enable sales and business teams with persona based material, product demos & explainers, New industry segment fitment as well as design & execute sales kits & collaterals that inspire selling/adoption.

Intelligence:

- Deepen the orgs understanding of solutioning for by unlocking new segments & use-cases through competitive and market intelligence

Cross-Functional Leadership:

- Represent self-POD with other POD Leaders of - Growth, Communication, Value Creation etc. Collaborate with cross-company product marketing professionals to leverage relationships, establish best practices for product marketing in Bank-Fintech Space

Mandatory Qualifications:

- Ambitious, Curious, Customer Storyteller, Action Biased, People Leader, C-Suite Navigator

- Tier 1 MBA, 7+ years of Product marketing experience ( preferably Fintech, Fintech- Banks, SaaS)

- Exposure to Fintech and SAAS technology products with a focus on enterprise marketing is an added advantage.

- Skills navigating processes and experience in a major industry (such as FSI, E-commerce, B2C Internet First companies, etc.) is preferred

- Ability to interact and understand with executive management and C-Suite executives

- You have excellent verbal and written communication skills

- You are curious about metrics, execution processes, macro trends