Raymond - Regional Sales Development Professional - Trade Marketing

Essence of Role - Key Accountabilities

Sales Development

- Coverage Expansion Planning & Execution

- Route to Market Planning & Execution

- Distributor Profiling/Assessment/Consolidation

- Training & Capability Development

- DMS + SFA Implementation & Sustenance

- Productivity measures to drive efficiency

Trade Marketing

- Execution of Channel Programs - WS/SHS/Cosmetic

- Execution of Daily Contests

- Execution of OTC & State level Plans

- Brand level monthly GTM planning and Execution

- SLOB Liquidation and SKU rationalisation

- Monthly Plans & trade Scheme initiatives

- NPD Plans & Execution

Qualifications

- Should be MBA with strong analytical skills

- Min 5 + yrs of Exp handling Retail Accounts

- Understanding of FMCG categories (Personal Care)

Sound knowledge of Sales processes

- Sales Management, Planning and Operational Skills

- Excellent Communication Skills.

- Good Computer knowledge.

- Excellence in Data mgmt. & excel.