Rage Communications - Manager - Social Media

Job description

The social media person will be responsible for managing day to day activities and campaigns across social media networks including Facebook, Twitter, LinkedIn, Google+, YouTube, Instagram and Pinterest. His/her focus will be to execute and manage social media programs from research, planning, execution, optimization, and reporting.

The person must have a strong passion for social media and a desire to try new and innovative content across the social media.

Roles & responsibilities

Social media program :

- Manage social media day to day activities

- Create the social media strategy

- Create and maintain a social media editorial calendar and posting schedule

- Write editorial content

- Seed content into social networks

- Manage presence in social networking sites

- Engage in conversations and answer questions

- Build a brand ambassador network

- Monitor the activities of main competitors in social media

- Monitor social space for brand and related topics and conversations

Social media campaign :

- Plan and manage social media campaigns

- Create budgets for social media campaigns

- Manage a blogger outreach program

- Post and comment on relevant blogs

Reporting

- Analyze and evaluate the social media programs and campaigns

- Develop benchmark metrics to measure the results of social media programs and campaigns

- Report on effectiveness of the programs and campaigns