Primary responsibility:
- Revenue generation for the company
Responsibilities:
- Making sales calls
- Preparing client proposals, presentations
- Plan weekly sales cycle and schedule client meeting accordingly
- Generate ideas for clients based on the brand requirement
Market Information
- Preparing client and market mapping reports for his area/industry
- Reports on client spends at a brand level
- Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment
- Conducting competition tracking and monitoring on a daily basis.
- Media Tracking to generate prospects
- Preparing sales and sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc
- Plan and budget revenue generation for the week and month
- Provide written brief to programming for the spot/commercial based on inputs from client/agency
- Ensure that ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler)
- Contribute to sales strategy and generate ideas for revenue maximization
- Develop and sell specials and events
- Maintain strong relationships with clients and agencies in the person's portfolio
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