Quadrific Media - Loyalty Manager

Loyalty Manager -

- Serves as the subject matter expert for loyalty program.

- Design and manage communications strategy focused on attracting, developing and retaining users.

- Define loyalty offer strategy to maximize ROI while staying within budget constraints.

- Lead ideation and conceptualization for loyalty program development and optimization.

- Work with brands, internal stakeholders and 3rd party partners to lead, drive and execute loyalty program.

- Manage the ongoing operations processes of the loyalty program and marketing campaigns.

- Working closely with cross-functional teams (product, technology, and other marketing functions) to streamline/automate the manual processes.

- Work with MIS team to enhance predictive value of our user acquisition models.

- Market analysis & competitive benchmarking: Strong external focus to understand the trends in gaming industry and a continual evaluation of how our product offerings compare to the competition.

Industry Preferred - Ecommerce/Gaming