Publicis - Brand Partner - Advertising Firm

Brand Partner

- Brand Director/ Brand Partner

- Crisis Manager & Problem Solver

- Drive Profitability

- Oversee the work done by the BD/BA/team.

- Ensure the smooth management of day to day operations. Foresee problem areas and arrest them.

- Ensure execution of all types of campaign/work keeping in mind the process from - presenting a campaign to final execution

- Share learnings regularly - market intel, news etc which impacts the brand in any way.

- Drive product differentiation viz a viz all competitors (brand and agency level)

- Manage Un-approved Estimates, Approved Estimates, Invoicing and outstanding

- Role model for conduct and culture: Embodiment of the agency culture and drive it with team to the junior most level.

- Brain storm with Planning for initiation of all key projects and be able to engage on strategic inputs, workshops, brand refresh, communication refresh etc.

- Guide creation of crisp brief and oversee those written by the BD/BA/team.

- Engage in first hand primary research and market visits. (Should have conducted primary research atleast 200 hours year on year at BD level)

- Ensure, all big and small presentation are well orchestrated and good contributions are being made to them

- Acquaint self and team with ASCI

- Business Growth - Drive business growth discussions (internal) and help identify potential opportunities for the agency business growth

- Constant Skill development/enhancement/upskilling - self and team

- Drive proactive work / thinking and culture

- Actively lead New Business pitches

- Revenue Management

- A good relationship manager with clients for them to see you as dependable/reliable, attentive, active, knowledgeable team player. Should be persuasive and confident on creative projects/selling. Excellent written and verbal communication.