Product Marketing Role - FMCG/Consumer Durables

Product Marketing Role

Responsibilities:

- Product Sales, Development, and Innovation

- Launch X new products /major updates annually, achieving at least 80% of the set sales targets within the first six months.

- Monitor sales figures for each product line.

- Analyze sales by region/customer segment.

- Measure the time it takes to develop and launch new products.

- Compare development times against industry benchmarks.

- Market Research and Feedback Integration

- Conduct bi-annual market and customer research, resulting in at least three actionable insights for product enhancement or innovation.