This is an IC role - The candidate should be based out of Bangalore About Our Client: Our client is a renowned name in the cloud optimization domain. Predominantly selling to the North American market, this is a niche segment where they have already created a footprint. Job Description: - Product Positioning: Develop clear and compelling product positioning and messaging that resonates with our target audience - Go-to-Market Strategy: Create and execute go-to-market plans for new product releases, including product launches, and sales enablement materials. - Content: Produce high-quality marketing content, including product collateral, sales presentations, case studies, and blog posts, to educate and engage target customers. - Sales Enablement: Collaborate with the sales team to provide them with the necessary tools, training, and resources to effectively communicate the value of our product to customers. - Customer Advocacy: Develop and maintain relationships with satisfied customers, turning them into advocates who can provide testimonials and participate in case studies. - Analytics and Reporting: Monitor and measure the effectiveness of product marketing initiatives and adjust strategies based on data and insights. - Competitor Analysis: Stay informed about competitors' offerings, pricing, and positioning to identify opportunities for differentiation. - Collaboration: Work closely with product management, engineering, sales, and marketing teams to ensure alignment and successful execution of product marketing initiatives. The Successful Applicant: - 5-10 years of experience in Product Marketing - This is an IC role reporting to the CEO. Candidate should come with experience dealing with a technically complex product - Deep understanding of the art of catering to North American audiences, and technology fraternity ac ICP. - Motivated, driven, and a team player. - Open to Bangalore as a location, with 2-day WFO What's on Offer: - Industry-leading compensation - Work with an extremely pedigreed set of leadership - Attractive compensation and benefits

Bangalore

Product Marketing Manager - SaaS 

Job Description for Product Marketing Manager - SaaS  in Michael Page in  Bangalore for (4-10) years of experience. Apply Now!