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Narayan Iyer

Business Head at PAN India Recruiters

Last Login: 21 June 2024

Job Views:  
328
Applications:  100
Recruiter Actions:  3

Job Code

1123089

Product Marketing Manager - FMCG/Consumer Durable Industry

8 - 10 Years.Mumbai
Posted 1 year ago
Posted 1 year ago

Role Brief :

- The role responsible for creating marketing strategies products, it's branding, and positioning in the market. It also includes tasks like launches, overlooking campaign and idea implementation, correcting errors and keeping track of progress.

Role Responsibilities :

- Develop and evolve market segmentation for each New product offering

- Analyze sales data and channel information and then create plans to improve product line sales most likely using marketing and sale techniques

- NPD - Create consistent positioning statements, messaging and the associated proof points. This source material is used by marketing to generate public-facing marketing collateral

- Write compelling copy for different collateral types and audiences

- Create and present information about products and the markets these products serve

- Represent the company at all times and with virtually any audience to explain the customer-led benefits of the product line .

Candidate Requirement :

MBA - FULL TIME - From TIER 2 institutes

From - Open Industry - FMCG / CD / CONSUMER ELECTRONICS / LUBRICANTS / PAINTS / CEMENT/ TYRE

CANDIDATES FROM MUMBAI - 1ST PREFERRED .

NARAYAN- 9819147645
PAN INDIA RECRUITERS

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Posted By

user_img

Narayan Iyer

Business Head at PAN India Recruiters

Last Login: 21 June 2024

Job Views:  
328
Applications:  100
Recruiter Actions:  3

Job Code

1123089

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