Product Marketer - Tech Startup (Series A Funded) Our Client is an extremely well-funded Tech startup in the Recruitment Space helping Blue Collar Workers to get Jobs in India Position: Product Marketer Location: Bangalore Roles and Responsibilities: - Lead the development of our User segmentation, User journey and retention strategies using data-driven approaches. - Plan and execute CRM campaigns that will increase DAUs, WAUs & MAUs across multiple channels, platforms and products. - Leads analysis of the customer lifecycle to identify different consumer cohorts (high performing, at-risk cohorts etc), understand their motivations and develop incentive & rewards schemes that drive ARPUs. - Design new functions and workflow to improve customer experience and drive the growth of customer value. - Collaborate with cross-functional teams to improve the product, and value proposition and drive growth. Success Criterion: - The individual will be responsible for increasing the app engagement & feature adoption. - The candidate should process the ability to analyze cohorts, draw insights from them & run campaigns - The candidate should be able to liaison with product, marketing & operations teams. Qualifications and Experience: - 3+ years working in D2C User retention and engagement - Highly strategic and analytical; strong Excel skills required - Should have hands-on experience using one of the Marketing automation tools (Moengage, Clevertap) building and managing user journeys - Successful track record of developing and executing campaigns utilizing audience - segmentation and A/B testing Traits and Skills: - Excellent communication, collaboration and project management skills; able to adapt quickly to fast-paced environments and be highly self-motivated. - Experience working cross-functionally with growth, creative & data teams. - Should be able to problem solve through data analysis

Bangalore

Product Marketer - Tech Startup 

Product Marketer - Tech Startup  ,Job Description for Product Marketer - Tech Startup  in The Recruiters in  Bangalore for (3-5) years of experience. Apply Now!

Job Description for Product Marketer - Tech Startup  in The Recruiters in  Bangalore for (3-5) years of experience. Apply Now!