Product Manager - Pharma/Medical Devices

- Familiarize yourself with the product line's components and its potential impact on the market as a whole

- Practice discretion when discussing the production roll-out and maintain confidentiality

- Oversee the product line's life cycle and anticipate any problems

- Evaluate market competition and position the product line so that it appeals to consumers

- Prepare launch events to coincide with consumers' buying patterns

- Write a go-to-market summary and introduce it to the rest of the department

- Identify and approach potential distributors

- Create mission statement for product launch and forecast performance in individual channels